
Habit Supplements
Habit Supplements
Director
—
2024












There's a Habit for That
—
Habit Supplements
37
s
A commercial campaign for Habit, where we finally give the people what they want; a 7-foot-tall anthropomorphized vitamin bottle.
A commercial campaign for Habit, where we finally give the people what they want; a 7-foot-tall anthropomorphized vitamin bottle.
Additional Spots

Hair, Skin, and Nails
22
s

Hair, Skin, and Nails
22
s

Libido
25
s

Libido
25
s

Multivitamins
20
s

Multivitamins
20
s

Hair, Skin, and Nails
22
s

Libido
25
s

Multivitamins
20
s



Meet Habbie: a fully real life physical mascot we designed and fabricated. Here to remind you to get into the habit.
Meet Habbie: a fully real life physical mascot we designed and fabricated. Here to remind you to get into the habit.
Meet Habbie: a fully real life physical mascot we designed and fabricated. Here to remind you to get into the habit.






Habbie brings just a hint of surrealism into our very real world, just like how Habit Supplements bring a hint of surrealism into your very real- okay it doesn't make sense we just like big Habbie.
Habbie brings just a hint of surrealism into our very real world, just like how Habit Supplements bring a hint of surrealism into your very real- okay it doesn't make sense we just like big Habbie.
Habbie brings just a hint of surrealism into our very real world, just like how Habit Supplements bring a hint of surrealism into your very real- okay it doesn't make sense we just like big Habbie.



Pre-vis Animatic
Pre-vis Animatic
Final Spot
Final Spot
During initial location scouts we'd shoot low fidelity iPhone animatics to test the confines of the space, and best visualize how Habbie would play on screen.
During initial location scouts we'd shoot low fidelity iPhone animatics to test the confines of the space, and best visualize how Habbie would play on screen.



2x Production Days
25+ Crew Members
1x Seven-Foot-Tall Mascot
2x Production Days
25+ Crew Members
1x Seven-Foot-Tall Mascot
Special thanks to everyone who made this project special.



Agency — This January
Agency — This January
ECD — Maggie Winters
ECD — Maggie Winters
ECD — Zach Goodwin
ECD — Zach Goodwin
Producer — Erica Goodwin
Producer — Erica Goodwin
DP — Jiwon Baeq
DP — Jiwon Baeq
1st AD — Martin Hager
1st AD — Martin Hager
PD — Valerie Truong
PD — Valerie Truong
1st AC — Alex Guckert
1st AC — Alex Guckert
Gaffer — Jeff Fitzgerald
Gaffer — Jeff Fitzgerald
Key Grip — Ryan Clark
Key Grip — Ryan Clark
Grip — Skylar Carr
Grip — Skylar Carr
Grip — Drew Alfonsi
Grip — Drew Alfonsi
HMU — Sharon Macorol
HMU — Sharon Macorol
Sound Mixer — Matt Blackerby
Sound Mixer — Matt Blackerby
PA — Najah Cross
PA — Najah Cross
PA — Christopher Franklin
PA — Christopher Franklin
Art PA — Valerie Muzondi
Art PA — Valerie Muzondi
Art PA — Andrea Carlota
Art PA — Andrea Carlota
BTS — Cameron Elysia
BTS — Cameron Elysia
Editor — Nathan Colby
Editor — Nathan Colby
Sonic ID — Cleod9
Sonic ID — Cleod9
Color — Color Collective
Color — Color Collective




































© Nathan Colby 2025